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StudiaRomanicaPosnaniensia42/4(2015):3-19
AdamMickiewiczUniversityPress
Received:16.06.2014/Accepted:8.01.2015
DOI:10.14746/strop.2015.424.001
ISSN0137-2475,eISSN2084-4158
Jean-MarieLePenvs.MarineLePen:
un‘ethosémotif’différent?
Jean-MarieLePenvs.MarineLePen:
adifferent‘emotiveethos’?
FabienneBaider,MariaConstantinou
UniversitédeChypre
helenafab@yahoo.fr,mariacon_2004@yahoo.com
«DeGaulleétaitraciste»,
Jean-MarieLePen,2011
«DeGaulleasuredonnersafiertéaupeuplefrançais»
MarineLePen,2012
Abstract
ThispaperexamineshowtheFrontNational’selectoralvictoriescouldbeexplained,partially,intermsof
anewdiscursiverhetoricadoptedbyMarineLePen.Inordertocomparerhetoricalstrategiesusedbyboth
MarineandJean-MarieLePenandtheirimpactontheirfollowers,weusecomparabledata,whichconsist
ofpressarticlespublishedduringthepresidentialcampaignsofeachpoliticianandpostingsbyonline
discussantsrelatedtointerviews.Usingcorpuslinguisticstoolsandlexicalsemantics,weassesshowdiffer-
entlybothleaderspositionthemselvesemotionallyandhowthisemotionalpositioningisreconstructed
withinthepostingsoftheviewers.Althoughnoimportantquantitativedifferencecanbeobservedinthe
numberofemotionkey-wordstheyusedrespectively,ashiftinbothpoliticians’rhetoricpositioningcanbe
observedwhenanalyzingthecontextinwhichthesekeywordsareembedded.IfJean-MarieLePenfocuses
onnegativefeelingstowardstheOther(anger,resentment),MarineLePenpromotesapositiveethos(em-
pathy)inordertodetoxifytheimageofherpartyandbroadenherelectoralbase.
Keywords:emotiveethos,politicaldiscourse,YouTubecomments,FrontNational,LePen,corpuslinguistics
INTRODUCTION
En2012,MarineLePen,lanouvellereprésentanteduFrontnational
(désormaisFN),s’avèreunemenacemajeurepourSarkozyaupremiertourdes
électionsprésidentielles.En2014,leFNobtient25%auxélectionseuropéennes
